The utility of cross-cultural communication.

Date of publication:2011-2   Press: Zhejiang University press   Author:Li Guohong editor   Pages:286   Words:556000  

"Practical cross cultural communication course" consists of twelve units, each unit is divided into four parts: the first part of
topic relates to the unit for a general introduction. The second part provides an in class reading, reading the article two articles. In class reading articles listed in vocabulary, sentence interpretation, and make a text related exercises (reading comprehension questions, etc.). The two article reading articles have the difficult sentences translation, reading comprehension exercises. The third part design the topic of classroom activities, including discussion, case analysis, cosplay, diversity in form, informative. The fourth part provides background knowledge, a large amount of information, a wide range of knowledge, is a powerful helper students or teachers preparing lessons. Book by Li Guohong as the chief editor, Guo Yali, Yao Donglian deputy editor, Professor Liu Shaolong, Professor, 荷英 review.
Catalogue of books

Unit 1Value
Unit 2Nonverbal Communication
Unit 3Studying Abroad
Unit 4Education
Unit 5Social Phenomena
Unit 6Social Etiquette
Unit 7Social Welfare
Unit 8Work
Unit 9Food
Unit 10Common Activities
Unit 11Movie
Unit 12Travel and Transportation
Chapter excerpt

On Friendship1 Few Americans stay put for a lifetime.1 We move from town to city to suburb, from high school to college in different states, from a job in one region to a better job elsewhere, from the home where we raise our children to the home where we plan to live in retirement. With each move we are forever making new friends, who become part of our new life at that time.2 For many of us the summer is a special time for forming new friendships. Today millions of Americans vacation abroad, and they go not only to see new sights but also in those places where they do not feel too strange with the hope of meeting new people. No one really expects a vacation trip to produce a close friend. But surely the beginning of a friendship is possible? Surely in every country people value friendship? 3 They do. The difficulty when strangers from two countries meet is not a lack of appreciation of friendship, but different expectations about what constitutes friendship and how it comes into being. In those European countries that Americans are most likely to visit, friendship is quite sharply distinguished from other, more casual relations, and is differently related to family life. For a Frenchman, a German or an Englishman friendship is usually more special and carries a heavier burden of commitment.
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